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Goldfish are American snack crackers manufactured by
Pepperidge Farm. The crackers come in several flavors and
are shaped and colored like small, cartoonish goldfish. Since
1997, approximately half of the crackers have small imprints
of an eye and a smile, while the others lack any expression.
The brand's advertising emphasizes this by referring to the
crackers with the registered trademark "The snack that smiles
back! Goldfish!". In addition, the list of ingredients on its
packaging states "made with smiles". Goldfish Crackers are
baked and do not contain any trans fat.
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